We are proud to announce the launch of our latest web project for DAVIS. DAVIS is an award-winning driver license checking software platform and part of the wider Ebbon Group - a group of companies, including Ebbon-Dacs and GKL Leasing, that we have been working with for over a decade.
Earlier in the year, Citizen was tasked with developing a brand new site for DAVIS, designed in their new, striking branding but more importantly to offer them greater flexibility, control and measurement moving forwards.
Steve Law, Creative Team Leader at Citizen said: “The DAVIS brand is bright and bold, but also allowed us the flexibility to explore how to bring it to life on the web. We took inspiration from the DAVIS logo shape to define the top and tail of the site, an area of the final site I’m really pleased with, even though I know it caused a few sleepless nights for our development team.”
“This was my first major web project with Citizen since I joined the team earlier this year,” said Will Baker, one of the development team who worked closely on the site.
“It was great to get my teeth stuck into a meaty project and I’m glad to see the finished product go live and I have to thank our Studio team for all those lovely curves! They look great, but jeez did they cause me a few headaches when working out how to build them to work across all devices - thanks Steve!”
Citizen and DAVIS will continue working together now the site is live, implementing a SEO and PPC strategy to ensure the site continues to perform in the weeks and months to come.
Katy Holding, Head of Marketing at DAVIS said: “Designing a brand new website is never straightforward but the team at Citizen made the entire process smooth, straightforward and even enjoyable. The team really understood the brief and have delivered a website that not only looks great, but has some quality bespoke design elements which help elevate our web space.
“It was essential for us that the website would be fully integrated with HubSpot to ensure that any contacts created were seamlessly added into our database and the team worked hard to ensure that every touch point, form and lead magnet did just that. Best of all, the site is entirely editable – even the bespoke elements – so that updates can be managed in house quickly and easily. We’re absolutely delighted with the results and are looking forward to working with Citizen in 2022.”