We have once again teamed up with the Wyre Forest District Council to develop a creative campaign, encouraging locals and visitors to the region’s beauty spots and tourist attractions, to adhere to COVID-19 restrictions as we ease out of lockdown.
The campaign, which has been running for several weeks now, is urging local residents and visitors to act responsibly when returning to popular destinations across the region.
As part of the project we worked with the Council on a photo and video shoot gathering the relevant content needed for the campaign. Which included Bewdley Museum, West Midland Safari Park and Bodenham Arboretum.
“We are very happy to be working on this very important public health campaign with such a positive and creative team who are based within the district and have an in-depth knowledge of the local area.” Kim Neville, communications and engagement officer for Wyre Forest District Council.
We produced several press ads for local media as well as social media content, posters and even bin lorry wraps.
Charlotte Holmes, our Client Services Director had this to say: “We are delighted to be continuing our partnership with Wyre Forest District Council by helping them create this incredibly important campaign.
“The past year has been very difficult for people right across Worcestershire and beyond, and it is therefore understandable how eager local residents and visitors are to reunite properly with friends and family and return to nearby spots of natural beauty and tourist attractions.
“However, it is vital that we all continue to play our part by adhering to restrictions relating to coronavirus, including social distancing, wearing a face covering and obeying the rule of six wherever required.
“It is our hope that this project will help raise awareness of the importance of complying with the rules as we look to take a cautious yet irreversible step closer to normality.”